Video News Releases (VNRs) or Electronic Press Kits (EPKs) as they are also known, can bridge the gap between gaining priceless media coverage for your goods and services and being completely ignored. The numbers of television camera crews and reporters available to the national and regional broadcasters are constantly being cut while the number of hours needing to be filled continues to increase. Your company may have a great news story to tell but the news editors may not have the facilities to get to you to compile a report. An electronic press kit is a selection of precisely the kinds of pictures and interviews the news media need to tell that story but at no cost to themselves. Evensaul Ltd. will capture the interviews and images just as the broadcaster would and then supply the pictures in their format of choice. You can have confidence that all the information with which they will work is correct because it has come from the video news release compiled in collaboration with you.
Evensaul Ltd • Waterside • Black Bourton • Oxfordshire OX18 2PD
T 01993 840364 • M 07974 566043
